Friday, September 18, 2009

Frank Luntz on Language

I am listening to Polster Frank Luntz who is right now speaking to Merit Shop construction contractors about the vocabulary they use when battling the unions. The polling his firm did just prior to this event clearly shows that Americans find little or no value in organized labor unions today. He also found that more Americans can name one of the Three Stooges than can name a Supreme Court Justice.

Other findings...

More people would rather be mugged than would like to be audited by the IRS.

Slightly more people would undergo an IRS audit before they would undergo a root canal.

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